Anonymized PI intake deployment
Faster response without putting a machine between the firm and the client.
A Southern California plaintiff firm needed to stop after-hours web leads from sitting unseen. Possible Minds built a transparent response and escalation layer around its existing intake team.
<90 sec
Automated first-response target
24/7
Inquiry capture and routing
Human-led
Evaluation, trust, and case acceptance
The operating problem
Marketing created demand. The staffed intake window determined who received it.
Web leads arrived at night and during call spikes, when the intake team was least able to respond. By the next staffed window, a serious prospect could already be speaking with another firm.
The answer was not to make a bot act like a lawyer. It was to remove the delay around the people who already knew how to listen, evaluate, and earn trust.
The deployed workflow
Automate the wait, then make the human conversation better.
Capture the inquiry
A web form, missed call, or after-hours inquiry enters one tracked intake queue instead of waiting in an inbox.
Respond transparently
An AI assistant identifies itself, acknowledges the inquiry, and collects only the essential facts needed for routing.
Prepare the human
The system structures the incident, injury, urgency, and shopping signals into a concise, call-ready brief.
Escalate the right matter
Serious or competitive matters alert the appropriate intake closer or lawyer. The human owns empathy, judgment, and the close.
Keep follow-up moving
Every attempt, handoff, retainer step, and outcome is written back to the firm's intake process for review and measurement.
What changed
The firm gained a measurable path from inquiry to human response.
Every inquiry receives a timestamped response path instead of waiting for staff discovery.
The responding person receives the facts and escalation reason before calling or texting.
Serious matters reach the people responsible for judgment and conversion.
Evidence note
This client remains anonymous. The operational measure available for this implementation is the interval from system receipt of an inquiry to the first automated outbound attempt. The workflow was configured for that action to begin in under 90 seconds.
The previously published conversion, revenue, satisfaction, and screening figures have been removed because the public case study did not include a reproducible baseline or supporting dataset. The 90-second figure is an operating target, not a promise that an attorney will always make contact within that window.
Guardrails
Speed is useful only when it protects trust.
The AI identifies itself; it does not pretend to be a person.
It does not give legal advice or decide whether the firm accepts a case.
High-value and emotionally sensitive conversations move to a human.
The firm controls scripts, escalation rules, access, and review thresholds.
Intake Revenue Audit
Find the delay between your next inquiry and the right human response.
We will map one intake path, establish the baseline, and identify the smallest measurable workflow that can recover qualified opportunities.
Request an intake revenue audit